- PUBLISHED ON December 30, 2023
- PUBLISHED IN Direct mail, Fundraising, Fundraising appeals, Fundraising strategy, Strategy
- No Comments
CATEGORIES
- Branding
- Charity photos
- Charity stories
- Copywriting
- Data
- Design
- Direct mail
- Donor acquisition
- Donor behaviour
- Donor care
- Donor communications
- Donor retention
- Donor-centred language
- Donors
- Email fundraising
- Fundraising
- Fundraising appeals
- Fundraising costs
- Fundraising strategy
- Major gifts
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- Uncategorized
Fave Fundraising Sites
Tag: income
- PUBLISHED ON March 17, 2020
I've been in discussions with charities all morning about adapting upcoming appeals in light of the coronavirus. I’m hearing about events cancelled, charity staff moving to work from home, questions about how to process donations if everyone is working remotely.
What nobody is talking about is cancelling direct mail appeals. Which is a good thing even if you don’t raise as much as you normally would.
- PUBLISHED ON February 20, 2017
- PUBLISHED ON February 7, 2017
Would you change your fundraising based on 8 complaints?
It seems like a lot when you’re the person who’s copping the angry donors… but in the case of my client, it was 8 complaints out of 42,000 people mailed.
That’s 0.019%.
- PUBLISHED ON October 9, 2014
- PUBLISHED IN Copywriting, Donor communications, Fundraising strategy
- No Comments
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CATEGORIES
- Branding
- Charity photos
- Charity stories
- Copywriting
- Data
- Design
- Direct mail
- Donor acquisition
- Donor behaviour
- Donor care
- Donor communications
- Donor retention
- Donor-centred language
- Donors
- Email fundraising
- Fundraising
- Fundraising appeals
- Fundraising costs
- Fundraising strategy
- Major gifts
- Multichannel fundraising
- Online fundraising
- Strategy
- Testing
- Uncategorized
