Her copy for an acquisition pack not only doubled our database but also made a significant profit.

We had 20 gifts of $5000 or more when we usually average 1-3 gifts in this range for each appeal.

Our total income surpassed our target for this year’s campaign by 25%, and achieved an increase of more than 30% on the previous year’s appeal.

How to write, talk and communicate with your donors

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Category: Charity stories

PUBLISHED ON May 14, 2014

Beware! Are your EOFY appeal letters as good as these?

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PUBLISHED ON April 2, 2014

The 3 biggest issues I’m seeing right now with 2014 tax appeals

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PUBLISHED ON September 18, 2013

Digital storytelling for charities is about shareable content

PUBLISHED IN Charity photos, Charity stories, Donor retention, Donor-centred language, Online fundraising
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PUBLISHED ON September 16, 2013

Digital storytelling ideas for your charity

PUBLISHED IN Charity photos, Charity stories, Donor retention, Donor-centred language, Online fundraising
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PUBLISHED ON September 11, 2013

Digital storytelling for charities – in the hands of beneficiaries

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RECENT NEWS

CATEGORIES

Fave Fundraising Sites

The Agitator
Gets you thinking about the big picture in fundraising
Fundraising Coach
Find usable info on all aspects of fundraising
Fundraising & Philanthropy Australia
Gets you up to speed on fundraising in Australia. Lots of real campaign case studies
Fundraising Success Magazine
Tips and techniques you can use right now in your fundraising
Future Fundraising Now
Rants that actually give you practical tips and actions
Kivi’s Non-Profit Blog
Commonsense resource on fundraising communications
Passionate Giving
Simplifies the art and science of major gifts
Sean Triner’s Blog
Big on donor data and what donors actually do
Showcase Of Fundraising Innovation & Inspiration
See the creative from the world’s best fundraising campaigns