It’s a little late off the bat (given it’s now February) but Happy New Year to all.
I’m back with a vengeance and have already been working on autumn appeals for several of you. Hence why I’ve been a little quiet on the blog front.
It’s going to be a busy year as I’m working with several new clients – all fantastic causes. Plus I’m looking forward to taking next steps with the old clients too – you all rock! I’m very inspired by all the work you do and am grateful I can be a part of it.
Now I’ve turned attention back to this blog and have lots to say in the coming weeks. I hope my thoughts/ experience/ rants will help you all raise more money.
However, I’d also like to know what YOU want to read about on June’s Fundraising Letter. So I’m asking you to drop me a line and let me know what you’d like covered.
Copywriting techniques? Storytelling? Fundraising strategy? Acquisition? Major donors? Monthly giving? Which specific channels are you interested in – mail, email, phone, social media? Something different entirely? Either leave me a comment below or email me.
I also thought it may be useful to mention the top 7 posts from last year. I had a look at my stats to see which topics were of greatest interest to readers. The answer was there seemed to be no definable pattern at all!
So here they are in case you missed them:
- Digital storytelling for charities – in the hands of beneficiaries
- Are home page sliders hurting your fundraising?
- Have you ever made these 5 response-killing copy changes?
- 4 ways to raise more money from your Christmas appeal
- Beware these 7 overused fundraising phrases
- Why you should use repeated asks in your fundraising letters
- The difference between fundraising and begging.
Next posts coming up relate to the good, bad and ugly of using emotions in fundraising.