income

Published on February 20, 2017 by

Donor complaints – 7 ways to handle them

Donor complaints – 7 ways to handle them

 

Following on from my post about donor complaints, I promised some positive ways to deal with donor complaints.

Because it's always unpleasant having to deal with a donor who is unhappy.

But first, I should point out there are some complainers who are actually loony. For example, they think some key person associated with your organisation is a member of the Illuminati. Yes, truly, I have heard of this.

Or they have an agenda and the mail you sent them somehow set them off on a rant. I could give examples but am a little concerned that it ...

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Published on February 7, 2017 by

8 donors complained – what would you do?

8 donors complained – what would you do?

Would you change your fundraising based on 8 complaints? It seems like a lot when you’re the person who’s copping the angry donors… but in the case of my client, it was 8 complaints out of 42,000 people mailed. That’s 0.019%. ...

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Published on October 9, 2014 by

6 income boosters for your Christmas appeal

With Christmas appeals in the works, here's my list to push up the dollars you raise.

1. Your core messaging does NOT include “changing lives” or “transforming lives”. This is a pet hate of mine. See why here. I see it so frequently that I’ve made it No. 1. (Although I will concede the very, very occasional only use of these phrases for brevity.)

2. Send donors more than one communication. I always recommend more than one Christmas direct mail appeal pack. One DM appeal plus a reminder. A DM appeal and a ...

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