November 2018

Published on November 16, 2018 by

Is your fundraising driven by corporate, academic, program or journalism communications?

Is your fundraising driven by corporate, academic, program or journalism communications?

Ask yourself this. What type of communications is really driving your fundraising? Because if you’re serious about raising funds – as opposed to raising awareness or educating people – then you need to be incorporating tried and tested direct response techniques into your appeals. ...

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